What is my first-year total?
Include design/setup, subscriptions, agent seats, MLS fees, domains, add-ons and taxes. Separate required charges from optional upgrades.
FIND YOUR FIT
Website design, IDX access, team seats, marketing and support all shape the real cost. Here’s a starting point for asking the right questions.
| Consideration | eStoreware Real Estate | AgentFire | Lofty |
|---|---|---|---|
| Website plan pricing | Starter $129/month; separate limited Founder Access offer | Pro $165/month; Plus $215/month | Request pricing |
| Setup | Starter $299 with monthly or $199 with annual | Ignite design: $800 setup; other design packages cost more | Confirm in your quote |
| IDX | CRMLS integration included for eligible approved participants; other markets quoted | Built-in IDX included; confirm MLS coverage and any fees | IDX website listed in platform plans; confirm market and fees |
| Marketing workflow | Sample flyer/report studio, QR attribution and lead-workflow demonstrations; production scope confirmed before ordering | Website tools and optional add-ons; Plus adds AI drip campaigns | CRM, marketing automation and Social Studio listed; confirm package |
| Extra agents | Starter/Growth $19/month each; Team $10; Founder/Brokerage quoted | Team Link: $10/user/month for 1–49 users | Confirm agent capacity and added-seat cost |
| AI | Phase 5B planned; not sold in this release. MLS licensing restrictions apply. | AI features vary by package | AI-powered CRM listed; confirm allowances and add-ons |
| Verify directly | Our proposed plans | AgentFire pricing ↗ | Lofty packages ↗ |
Prices and features can change. Unlisted information is not treated as a missing feature. Setup scope, data coverage, commitments, support and usage limits differ. This comparison does not claim feature parity or guaranteed savings. Trademarks belong to their owners; no affiliation is implied.
Include design/setup, subscriptions, agent seats, MLS fees, domains, add-ons and taxes. Separate required charges from optional upgrades.
Ask who receives inquiries, which processors access them, whether access is site-scoped, and what you can export when you leave.
Try the workflows. Distinguish live functionality from planned features, and confirm licensing for each data-dependent tool.